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Plastic surgery & aesthetic medicine

Aurelle — Plastic Surgery Website

A luxury surgical website concept pairing a dramatic visual identity with clear routes to consultation.

Website design / UI/UX

Design concept
View on Dribbble
Aurelle plastic surgery website concept displayed on a laptop in a warm stone setting
Aurelle plastic surgery website concept displayed on a laptop in a warm stone setting

PROJECT OVERVIEW

01 / THE CHALLENGE

A clear starting point.

Make procedures, practitioner context and the consultation journey easy to explore while giving a premium surgical practice a distinctive digital presence.

02 / THE IDEA

A considered direction.

Use near-black backgrounds, bronze accents, large typography and carefully framed photography to connect a confident visual direction with a considered information hierarchy.

Aurelle plastic surgery website concept shown on a desktop monitor with bronze and dark tones
01 / Aurelle plastic surgery website concept shown on a desktop monitor with bronze and dark tones
Aurelle homepage concept and consultation journey panels with Discover, Consult, Plan and Care steps
02 / Aurelle homepage concept and consultation journey panels with Discover, Consult, Plan and Care steps
Aurelle tablet and mobile website concepts showing treatment pages, navigation and enquiry actions
03 / Aurelle tablet and mobile website concepts showing treatment pages, navigation and enquiry actions
Aurelle concept review section with illustrative patient experience cards in an editorial layout
04 / Aurelle concept review section with illustrative patient experience cards in an editorial layout
Aurelle concept treatment education section with video thumbnail cards and consultation guidance
05 / Aurelle concept treatment education section with video thumbnail cards and consultation guidance
Aurelle typography presentation with condensed display lettering and body type specimens
06 / Aurelle typography presentation with condensed display lettering and body type specimens
Aurelle concept palette with deep espresso, warm taupe, soft greige, warm ivory and soft white
07 / Aurelle concept palette with deep espresso, warm taupe, soft greige, warm ivory and soft white

03 / DESIGN IN PRACTICE

The details make the difference.

The concept moves from a portrait-led introduction through a treatment atlas, procedure cards, surgeon profile and patient journey to consultation. This presentation documents design exploration, without implying a verified clinic launch, clinical credentials or patient results.

Project at a glance

A SMPLY Studio website concept for plastic surgery, organized around treatment discovery, surgeon information and consultation pathways.

Design context

Procedure categories and a consistent enquiry route give visitors a coherent way to explore the design. Claims embedded in mockup artwork are not independently verified.

Plastic surgery website design Explore surgical branding

Disciplines & outputs

  • 01Website art direction
  • 02Treatment discovery interface
  • 03Procedure and practitioner layouts
  • 04Consultation journey design